Growth slowed?
Let’s fix it.

I partner with growth-stage, consumer brand, company leaders to uncover what’s getting in the way of growth, then work alongside their teams to build and lead strategies that spark quick wins now and set the stage for long-term growth.

Let’s chat about how I can help.

Jennifer Fukuda
Fractional CMO ❘ Consumer Brands

Problems I Solve

Growth Slowdown
I help teams Identify what’s holding growth back, from unclear positioning to weak differentiation to missed opportunities, and then reset the strategy for momentum now and long-term growth.

Low Repeat Purchase
I help your brand pinpoint why customers aren’t coming back, whether it’s the product, the experience, or the story you’re telling, and design strategies that keep them buying without an over-reliance on discounts.

Slowing Conversion
I help your team diagnose where and why buyers drop off, then sharpen targeting, positioning, and messaging to attract and convert better-fit customers.

Get CMO leadership without a full-time hire.

Jennifer Fukuda
Fractional CMO ❘ Consumer Brands

LEARN HOW

  • ⏱ 20 minutes

    Let’s connect. I’ll ask a few questions, learn more about your business, and share how I typically work with clients. No pressure. Just a conversation.

  • 🧭 Focused & tailored

    If it’s a good fit, we’ll go deeper. I’ll put together a custom proposal based on your goals, challenges, and where I see the biggest opportunities for impact.

  • 📈 Clarity + leadership

    I’ll assess what’s working, what’s not, and where the gaps are. By the end of the month, you’ll have a clear, strategic marketing plan tailored to your business and I’ll partner with your team to bring it to life over the rest of the quarter.

Case Studies

Featured
Scaled kids magazine 10x into brand growth engine.

Grew membership 10x and transformed content into a driver of repeat purchase, product awareness, and loyalty.

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Healthy weeknight meals drive double digit growth

Repositioned a mature chicken sausage brand to stay relevant. Shifting from “better than pork” to a healthier, faster upgrade to plain chicken.

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Attract customers who just don’t buy on deal

Used brand strategy and performance marketing together to attract better-fit customers and drive double-digit growth.

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Turned parent insight into brand growth

Positioned washable kids’ shoes as a reason to buy, not just a product feature - owning a real parenting pain point in a crowded category.

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What people are saying.

  • Jen is a brilliant marketing mind.

    Extremely collaborative in every facet of the creative/marketing/performance experience, yet always purposeful in her vision. A thorough problem solver that is prepared for anything who leaves no stone left unturned. A quick study who immediately locates pitfalls and reroutes brands and organizations to become their most successful selves.

    S. Mueller, Agency Account Supervisor

  • If you need experienced marketing leadership, pragmatic AND inventive go-to-market skills wrapped up in one of the most delightful and kind human-beings, then call Jen! You will be so happy you did.

    Jen is a deeply skilled senior marketing leader with an exceptional ability to quickly diagnose complex business challenges and formulate strategic solutions to drive positive outcomes.

    She is thoughtful, purpose-driven and inspiring. She consistently demonstrates a strong focus on team development and fosters a trusting and respectful environment where individuals are encouraged to excel. She clearly articulates her vision and establishes well-defined direction for her teams.

    Beyond her analytical and team-building proficiency, Jen is a highly innovative and creative thinker. She possesses a keen understanding that marketing-driven growth in today’s landscape is dynamic, and she looks for proven strategies to generate quick wins while also fearlessly exploring fresh, bold perspectives to uncover ground-breaking change and success.

    D.D. Spencer, Strategic Branding and Packaging Design Consultant

  • I help brands get unstuck

    When what used to drive growth isn’t working anymore

  • 20+ years growing premium consumer brands

    DTC - Retail - Subscription

  • Senior marketing leadership

    Without the overhead of full-time CMO